Transformative Results
- 95% Attendance Accuracy - A remarkable 95% of students who RSVP'd actually attended, drastically reducing previous no-show levels at the Hillel of Rochester University.
- Minimal Walk-Ins - With most attendees captured via text RSVPs, they experienced very few unauthorized walk-ins.
- Data-Driven Tracking - Clear RSVP data enabled tracking engagement metrics over time by integrating with their CRM.
- Targeted Outreach - Leveraging Evant's grouping features allowed targeted messaging to specific segments like freshmen.
- Streamlined Operations - From sending weekly schedules to managing check-ins, Evant centralized and simplified entire event operations.
The challenges
- Ineffective RSVPs - Attempting to use Google Forms was a failed endeavor, making it extremely difficult to get attendees to RSVP for events. As the Director put it: "There was just no good way to easily get people to [RSVP]. It's not like we had a system and it wasn't working - there wasn't even a way."
- Communication Barriers - They lacked an easy, centralized way to directly reach out to students about events and gauge interest levels.
- Uncertainty Around Attendance - Without accurate RSVP data, they struggled to reliably anticipate event turnout and adequately prepare.
- Aligning With Students - A key driver was Evant's seamless alignment with students' communication preferences compared to previous channels:"College students find text messaging much easier than other traditional channels like emails or Google Forms."
Aligning With Students
A key driver was Evant's seamless alignment with students' communication preferences compared to previous channels:"College students find text messaging much easier than other traditional channels like emails or Google Forms."
The Evant Solution
After being an early adopter, Hillel implemented Evant's Event Management Platform to centralize all event communications and RSVPs. Students could effortlessly RSVP via text to a number promoted everywhere from flyers to Instagram.
The onboarding experience working directly with the Evant team was smooth and seamless according to the Director.
